Category: BankingCryptocurrencyFinance


The World Bank for the microeconomy

BABB is the World Bank for the microeconomy; a decentralised banking platform that leverages blockchain, AI, and biometrics technologies to offer anyone in the world access to a UK bank account for peer-to-peer financial services. There are 2 billion people in the world without a bank account, and it’s not viable for the traditional banking system to serve them. BABB is a new approach using new technology to crowdsource financial services and completely remove the need for banks as we know them.




United Kingdom


  • 2016 January
    Applied for two patents: facial and voice recognition for opening a bank account
  • 2016 April
    Seed funding: $1M
  • 2016 June
    Accepted and moved in Level39 Incubator in London
  • 2016 November
    Biometrics tested. Start MVP development. UX of the app designed
  • 2016 December
    Applied for a patent: Prepaid bank account smart card
  • 2017 January
    Dinancial model + Investor business plan
  • 2017 May
    Moved into new office. MVP development
  • 2017 September
    Filed application pending for two more patents: unique bank account based blockchain technology, microeconomic digital currency issuance and exchange protocol
  • 2017 October
    Black card concept design
  • 2018 January
    Pilot: Central bank (MENA region). Develop the Black card channel. Deliver MVP with simple backend
  • 2018 February
    V1 App launch with Proper backend

Financial distribution

60% Public Sale
20% Team
18% Foundation
2% Bounty Campaign


Board of directors

Rushd Averroës
CEO & Founder


Adi Ben-Ari
CEO at Applied Blockchain
Peter Cox
Executive Chairman and Founder at Contis
Thomas Brooke
US licensed attorney and technology executive
Ricardo Abreu
Digital project manager
Professor Paolo Giudici
Professor of Statistics and Data Science
Rotem Hayoun-Meidav
Technical Advisor
Georgi Georgiev
Master of Science Innovation from Lund University in Sweden
Bart Norre
Professor at the Fribourg School of Management and the University of Applied Sciences in Lausanne


Adam Haeems
Ani Alexander
Head of Marketing
Annie Mellor
Head of Communications
Jorge Pereira
Paul Johnson
Dean Refaat
Head of Research
Leonard Seelig
NE Director
Luís Fraga
Lead Product Manager
Luís Oliveira
Creative Director
Nuno Rocha
Head of Engineering
João Gonçalves
Senior Software Engineer
Stuart Hall
Token Sale Marketer
Jingwei Li
Mai Abdel-Aziz
Middle East Communication Manager
David Devia
Content Creator

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